BKAS Symposium Schedule
18th March, 2023 [10.00 am - 1.00 pm GMT] Please download the BKAS Symposium Schedule here:
ADVERTISING PRINT: BOOK ADVERTISING STUDIES (ONLINE SYMPOSIUM)
Announcement of our upcoming online symposium and call for contributions. Please check the images below for details! Contact the organiser, Peter Robinson on bkas.2023@gmail.com for a ZOOM link to this event. [ENG] [JPN]
Visit to the Toppan Printing Museum, Tokyo (6 April 2018)
One of the highlights of my visit to Japan was a visit to the Tokyo Printing Museum with Dr. Robinson. It is based on the ground floor and basement levels of the twenty-one story headquarters of the Toppan Printing Company in the Koishikawa area of Tokyo. Exterior of Toppan Printing Museum Toppan, founded in 1900, is one of Japan’s largest printing companies, with over 169 global subsidiaries and affiliates specialising in the widest range of print work possible, from electronic displays, printed circuit boards and semi-conductor panels, to security printing, plastics, cardboard packaging, commercial and book and magazine publishing. Their plush headquarters is testimony to their major position in the global printing world. But while […]
BKAS Workshop II (5 April, 2018 Waseda University)
Literary Advertising: Periodicals, Magazines, and Newspapers in the Japanese and Anglophone World
Blackwoods & its Edinburgh Monthly Magazine (9 April 2018)
Professor David Finkelstein - SPECIAL LECTURE Japan Women's University, 18.30 Room 1022, Hyakunenkan Turning Blackwood’s and its Edinburgh Monthly Magazine into a Profitable Business, 1817-1834 Professor David Finkelstein, University of Edinburgh Past accounts of Blackwood history have noted the radical overhaul of editorship and content that marked the relaunch of Blackwood’s Edinburgh Magazine in October 1817. None have remarked on the equally radical overhaul of the journal’s physical look and makeup, which involved a marked redesign of its cover and the expansion of its advertising supplements to promote Blackwood’s publishing endeavours and challenge competitor markets. How did the firm market the journal, and what strategic decisions did it take that enabled both […]